Supplement industry news and updates – March 2024

NEXTY winners blaze innovation across categories – slideshow

A supplement designed to help alleviate stress, mood swings, sleeplessness, brain fog and other perimenopause issues clobbering women even before they hit menopause won the 2024 Supplement Trailblazer NEXTY Award. Algae fueled the 2024 Sustainable Supplement Award winner. Get the details and see which products earned NEXTYs for supplements for body and mind here.

Hotshots of Natural Products Expo West – slideshow

Enthusiasm for shots remained strong at Expo West, delivering plenty of functional ingredient payload, something glittering gummies struggle with. See a few that stood out for Natural Products Insider editors, including cold-pressed shots and two tea-fueled products — in dropper bottles, tiny cans and mini bottles that pack a portable, potent punch here.

The fungi king of Expo West – slideshow

Among all the mushrooms sprouting throughout the show floor, lion’s mane reigned supreme. Reishi stayed in the spotlight for stress reduction and immune support as cordyceps gained traction for endurance and energy-boosting properties. The fungi focus reflected consumers’ growing interest in natural, holistic wellness. Check out 10 supplements illustrating this trend here.

New supplements typify top trends at Expo West – slideshow

Across categories, consumers continue their quest for clean labels featuring nutrient-dense products with identifiable ingredients. They’re also seeking future-forward innovation in technology, science and supply chain solutions that work toward a healthier, more sustainable and equitable future for people and planet. Check out standout supplements that manifest each trend here.

NEXTY Award finalists shine across supplement categories – slideshow

Learn why these finalists stood out among hundreds of products judges considered for Sustainability, Supplement Trailblazer and Body and Mind NEXTY Awards. Innovative offerings include a hops flower-fueled supplement to reduce appetite and cravings, creatine chews for muscle growth support, and timed capsules that work together to optimize metabolism and circadian rhythm, syncing the body’s clock. Read more here.