Senior content producer, New Hope Network
Deanna oversees day-to-day production of digital content, newsletters and social media for newhope.com. She especially enjoys writing about packaging and mission-driven brands. Prior to joining New Hope Network, Deanna reported on healthcare innovation for MedCity News. She has a bachelor's degree in journalism from Ball State University.
Deanna’s Recent activity
Competing through operational measures, like lower prices and good selection, may be harder for small stores. Culture and community is where the real opportunity is.
As more pet owners project their own food values onto their pets, the following trends have risen to the top.