6 brands selling satiety (even if they dont know it)

Protein and fiber (especially whole grains) have strong satiety benefits, making both ingredients popular in weight management positioning. Brands understand that a product’s satiety effect requires some explanation to the consumer. So you have to think of a different way of communicating. For example, 100 calories per serving is the new benchmark for weight issues. Here's a cool half-dozen examples of what brands are doing to promote satiety benefits. 

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