New products - April 2010

Yoghurt with safflower CLA
Old Home Foods has developed an innovative yoghurt called Safflower Power Yogurt, which is the first on the US market to incorporate CLA (conjugated linoleic acid). The yoghurt uses Clarinol brand CLA from Lipid Nutrition. Safflower Power yoghurt became available in the refrigerated section of Minnesota grocery stores beginning in early March in eight varieties. It is free from gluten and high-fructose corn syrup, and has only 160 calories per cup.


Oxylent line adds two new products
Vitalah introduces two new products to its Oxylent line: a new flavour, Sparkling Blackberry Pomegranate, and a new Variety Pack offering 10 packs each of its three flavours in one box. The company also announces that all of its products will now be sweetened with organic sugar and stevia. Oxylent is a premium supplement that effectively delivers a blend of enzymes, electrolytes, amino acids, vitamins and minerals using effervescent technology and providing almost 100 per cent immediate absorption. Each 6.5g packet of Sparkling Berries, Sparkling Blackberry Pomegranate or Sparkling Mandarin Oxylent powder can be mixed with 4oz of water into a beverage. Oxylent is made exclusively with Albion Minerals and has received Albion's Gold Medallion, which recognizes products for excellence in mineral fortification. The product contains no gluten, caffeine, lactose or artificial flavouring.


Wellmune fortifies açai-based drink
MonaVie, maker of premier açai berry juice-based nutritional and energy drink products, is adding new MonaVie (M)mun, daily defence for a healthier life, to its line of MonaVie açai berry juice products. MonaVie (M)mun (pronounced 'em-mune') is a beneficial blend of 19 fruits and the proprietary, patent-protected ingredient Wellmune, and is scientifically formulated to optimize the body's natural defences and support the immune system on a daily basis. Four ounces deliver 250mg of Wellmune, which has been shown in clinical research to help strengthen the body's natural immune defences and promote overall well-being. Wellmune is made by Biothera, the immune health company. MonaVie (M)mun features an exclusive proprietary blend of açai and maqui.


Dairy-free ice cream
Alkemie has launched a dairy-free frozen dessert with the full richness and creaminess of ice cream. The product has authentically replicated the creaminess of traditional dairy ice cream, using only organic ingredients, and is free from gluten, dairy, soy and refined sugars. Daniel Clary, co-founder and executive chef, created the special recipe. Before launching Alkemie, Clary was a vegan personal chef who travelled the world studying culinary and indigenous trends. The product combines a unique base of organic raw cashews, coconut and agave nectar. (Raw agave nectar is a natural sweetener and is low on the glycaemic index.) Alkemie is produced by Boulder Ice Cream and is sold in three flavours throughout the Rocky Mountain region.


Skincare line with AstaPure
Careline (Pharmagis) Ltd, Israel, a leading cosmetics company and a subsidiary of Perrigo Group, has launched a new line of sunscreen and facecare products containing AstaPure produced by Algatechnologies Ltd, Israel, a leading manufacturer of natural astaxanthin. The BIOgenic line of products prevents and reduces face wrinkles thanks to the addition of a red algae complex based around amino acids, together with AstaPure, a natural antioxidant derived from algae grown in Israel's Arava desert. AstaPure is an excellent scavenger of free radicals and 500 times more potent than vitamin E.

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