VisiVite, one of the world's leading eye vitamin manufacturers, has sold its millionth capsule. This landmark number reveals just how far the company's mission to promote vision health has extended, reflecting thousands of loyal customers who have benefited from VisiVite's sight-supportive vitamin, mineral and antioxidant formulas.

VisiVite's AREDS2 PLUS Gold macular health formula has 99.8% tolerability.
"I'm thrilled to reach the milestone of one million capsules sold," says Dr. Paul Krawitz, the university eye surgeon who founded VisiVite in 2001. "What makes me truly proud, however, is the number of people who have maintained their healthy vision because they've chosen VisiVite supplements." He credits the company's success to a combination of three key factors.

First and foremost, Krawitz acknowledges that VisiVite has always kept a keen focus, fittingly enough, on eye vitamins. He comments, "We were the first company to sell macular health supplements with vitamins and minerals combined with lutein and zeaxanthin, two science-backed carotenoids that are integral to vision wellness." Since optimal sight has consistently been VisiVite's objective, the company's trajectory has always been clear.

Secondly, VisiVite enjoys a high level of customer allegiance, in part because it avoids trendy ingredients. Krawitz and his team are instead committed to using only researched-supported compounds in VisiVite supplements – choosing to sidestep untested components that may not confer benefits to their customer base. He explains, "VisiVite features proven formulas that have been meticulously calibrated through years of rigorous scientific study. Flashy, flavor-of-the-month ingredients are not a part of VisiVite's outlook."

Thirdly, VisiVite's dedication to quality is unfailingly steady. The company uses only premium-quality raw materials, including FloraGLO® Lutein, a trusted brand of the marigold-sourced botanical nutrient, and OmniXan® Zeaxanthin, a prized natural compound derived from paprika. These and other highly bioavailable natural extracts are thoroughly analyzed and inspected before their inclusion in VisiVite supplements, which are delivered in easy-to-take and readily absorbed vegetarian capsules. Krawitz says, "Pure ingredients and exceptional quality standards form the foundation of our superior results."

It's all a part of Dr. Krawitz's vision of healthy eyesight for everyone, and he remains intent on bringing these ideals into the future. "We're just getting started," Krawitz says. "With so many loyal customers, amazing word-of-mouth referrals and increasing awareness of how supplements can help preserve healthy vision for life, it's only a matter of time before we hit two million capsules sold... and beyond."