In Session
In Session Vitamins and Supplements Going NonGMO

Odds against them: Competitors banded together to bring non-GMO verification to supplements

With rapid consumer demand for non-GMO verified products, the need for a transparent ingredient supply chain became mandatory. But with vast complexity in the vitamin and supplement manufacturing process, the task seemed impossible. Find out how these industry leaders rose to the challenge.

"It really is a transformational moment within our industry to see so many people coming together with the goal of trying to bring transparent non-GMO labeling to our consumers."

—Sara Newmark, New Chapter

Part 1: Context and challenges

Highlights:

  • Background on the Non-GMO Project (NGP) and the Coalition for Supplement Sustainability (CSS).
  • The vast internal and external challenges that were faced to verify vitamins and supplements.

 

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Part 2: Learning and growth

Highlights:

  • How competitors worked together toward a common goal. 
  • What was learned through the process and the comprehensive system that emerged.

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Part 3: Outcomes and implementation

Highlights:

  • Administrative outcomes that have been established for the future.
  • Current changes to the NGP and how you can get involved. 

This session—Vitamins and Supplements Going Non-GMO—was recorded at Natural Products Expo East 2016. Click "download" below to access the presentation slides. 

 

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