It’s not enough to invent a great product. You must also know that you can get the idea to be a commercially viable outcome.
In this presentation from Natural Products Expo East 2015, Jeff Grogg, founder of JPG Resources, discusses strategies for working with a co-manufacturer to:
- successfully build a partnership that's beneficial to both parties.
- produce a product at the price you want to sell it in the market.
- maintain ownership of your product.
- simplify the product to reduce cost.