NBJ

Bluebonnet Focuses on Independent Natural Food Stores

Bluebonnet Nutrition sets sights on expansion into new market territories.

Named after the Texas state flower, 13- year-old supplement manufacturer Bluebonnet Nutrition Corp. (Sugarland, Texas) focuses exclusively on sales to independent natural food stores. This strategy helped the company to achieve 25% to 30% annual growth in the heady boom years and to maintain a healthy 12% growth in 2003.

All access premium subscription

This content requires a subscription to Nutrition Business Journal.

As an NBJ subscriber, you receive 10 issues a year and access to the exclusive “NBJ subscriber only” content on newhope.com (excludes three-month subscriptions), which includes PowerPoint presentations, select data charts and archived articles. Subscribers also receive a 10 percent discount on data charts, comprehensive market research reports and webinars.

Email [email protected] for more information about subscribing.