We are doing research across the twelve life stages, from Newbies 0- 24 months all the way up to the Winding Down—those 70 and greater in age,” said Mary Lynne Shafer, marketing research manager of Cargill Inc. (Wayzata, Minn.). “We are putting research and ingredient focus across all of them, but at the Institute of Food Technologies in New Orleans, we highlighted the two larger segments—boomers and tweens.”
All access premium subscription
This content requires a subscription to Nutrition Business Journal.
As an NBJ subscriber, you receive 10 issues a year and access to the exclusive “NBJ subscriber only” content on newhope.com (excludes three-month subscriptions), which includes PowerPoint presentations, select data charts and archived articles. Subscribers also receive a 10 percent discount on data charts, comprehensive market research reports and webinars.
Email [email protected] for more information about subscribing.