Nutrition Business Journal
Condition to Watch: Pain Management

Condition to Watch: Pain Management

Marketers & regulators take note as aging population & sedentary lifestyle move supplements targeting pain relief well beyond joint health.

Everybody suffers from pain sometime. And most people want it gone as quickly and completely as possible. Those facts, along with recent evidence supporting the efficacy of a new generation of ingredients, are fanning the flames of a new category of dietary supplements—one that moves beyond joint health to more broadly address pain management.

“It’s a category we’ve been envisioning for probably 10 years now, and it’s never really taken off,&r

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