Nutrition Business Journal

Healthier Snacks Flood Mass Market; Nutrition Companies in Demand

Patrick Turpin, Managing Director of USBX Advisory Services, answers questions about consolidation and other food industry trends.

NBJ: What was on the minds of major food corporations in 2004?

PT: In 2004, food corporations focused on a range of issues that varied by segment. Among mainstream food corporations, most companies suspected low-carb food was a fad yet were busy in the first half of the year launching low-carb line extensions to fill the void—at the same time realizing the trend would likely pass within the next year to 18 months.

As far as I’m concerned, low carb is dead. S

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