Nutrition Business Journal

Mission Possible: Companies Embrace Social Responsibility as a Core Value

In an era in which companies such as Enron and Halliburton have made the term “corporate” synonymous with greed in the minds of many consumers, some companies are bucking that trend. Core corporate values that embrace social responsibility, humanitarian goals and environmentally ethical actions are increasingly the hallmark of companies in the natural products realm. No longer confi ned to mom-and-pop ventures, mission statements that encompass social responsibility are now the foundation of

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