“Our specific message is ‘Nestle Good Start Natural Cultures is the fi rst and only routine infant formula in the U.S. that contains benefi cial cultures like those promoted by breast milk to help support a healthy immune system,’” said Lisbeth Armentano, communications spokesperson for Nestle Nutrition. “We learned from moms that they are extremely interested in proper immune protection for their babies.”
On Aug. 15, Nestle announced the launch of Nestl
All access premium subscription
This content requires a subscription to Nutrition Business Journal.
As an NBJ subscriber, you receive 10 issues a year and access to the exclusive “NBJ subscriber only” content on newhope.com (excludes three-month subscriptions), which includes PowerPoint presentations, select data charts and archived articles. Subscribers also receive a 10 percent discount on data charts, comprehensive market research reports and webinars.
Email [email protected] for more information about subscribing.