Although probiotics and glucosamine are creating waves in North America and Europe, there are significant differences in products, consumer attitudes—and sometimes regulations—across the Atlantic. With a growing reputation for their gastrointestinal benefits and immune system support, probiotics are marketed in both the U.S. and Europe. Product formats include dairy products (yogurts and drinks) and food supplements. In a number of European countries probiotics also form the basis of well-est
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