Nutrition Business Journal

Several Deals Later, Seasoned Investor Still Sees Opportunity

TSG and Healthy Food Holdings reflect on recent investments.

The nutrition industry has been very good to TSG Consumer Partners (formerly The Shansby Group), and the 20-year-old private equity fund has fueled growth in the industry with its strategic investments in natural product companies since the mid 1990s.

A list of TSG’s deals reads like a Who’s Who of brands: Alexia Foods, Arrowhead Mills, Garden of Eatin’, Harry’s Fresh Foods, Met- Rx, Smart Balance, Terra Chips, Vitaminwater and others. “We’ve been a bit of a pioneer

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