Nutrition Business Journal

Superfruit Opportunity Chased by Nutrition Industry Ingredient Suppliers

NBJ takes a closer look at the supply of goji, acai & other superfruit business issues

Superfruit marketers are facing increasing obstacles as they strive to source the latest exotic ingredients in an effort to bring their health benefits to the mainstream market. But limited supplies, a depreciating dollar, and changing import/ export climate are just some of the challenges companies face in their attempts to garner a stable supply of goji berry, acai, mangosteen and euphoria.

Goji berry
“The growth for goji berries during the last three years has

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