You’ve heard that sports nutrition is the place to be. You’ve heard that Brazil is the place to be. Sports nutrition products—especially protein powders—have been ratcheting up double-digit sales worldwide. And Brazil—the B in BRIC—enjoys a growing middle class with disposable income and a penchant for looking good.
Here’s one pharma company that’s killed both birds with one stone.
On February 1, 2012, Missis
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