MINNEAPOLIS – Cargill’s CoroWise™ brand is pleased to announce that, for the second consecutive year, it is the title sponsor of the Healthy Foods Conference 2006, the leading industry event for food companies driving innovation. The Oct. 4-5 event in Baltimore is a forum for the exchange of cutting-edge ideas and insightful discussions on trends in healthy foods and beverages. It offers a wealth of networking and learning opportunities for executives, brand marketers and product development decision-makers in this arena. Participants in this year’s Healthy Foods Conference can learn about the latest consumer product trends and connect with suppliers whose healthy ingredients can add value to new and existing branded products.
"Cargill is committed to helping our customers meet their business objectives by collaborating with them to bring health-promoting qualities to great-tasting foods and beverages," said Steve Snyder, vice president of sales and marketing, Cargill Health & Food Technologies. "The Healthy Foods Conference gives us the opportunity to connect with other companies that are working to bring healthy products to consumers. We’re pleased to be the title sponsor of this important event in the growing healthy foods arena."
In just three years, CoroWise™ Naturally Sourced Cholesterol Reducer™ sterols have become a beneficial ingredient in a number of well-known food and beverage brands, including Nature ValleyÒ Healthy Heart™ chewy granola bars. CoroWise plant sterols can be added to foods and beverages without increasing calories or affecting flavor or texture, making it easy for people to add plant sterols into their daily diets and help reduce total and LDL "bad" cholesterol levels.
For additional information about CoroWise plant sterols, visit www.corowise.com. Those interested in learning more about the Healthy Foods Conference 2006, which is being held in conjunction with Natural Products Expo East and the Organic Products Expo, may visit www.healthyfoodsconference.com.
Cargill is an international provider of food, agricultural and risk management products and services. With 149,000 employees in 63 countries, the company is committed to using its knowledge and experience to collaborate with customers to help them succeed. For more information, visit http://www.cargill.com.