Instacart, the fast-growing grocery delivery service whose personal shoppers hand-pick and deliver items from trusted local stores, has partnered with Natural Grocers to provide grocery delivery to customers in Boulder in as little as one hour. Delivery to Boulder area residents and businesses began June 23.
Natural Grocers will be the sixth Boulder-area grocery store offering delivery service through Instacart. Customers can choose from the full selection of Natural Grocers’ local, natural and organic products on the Instacart marketplace. In addition to offering only USDA Certified Organic fresh produce and natural and organic grocery items, customers can find a large selection of body-care products and dietary supplements.
“We’re excited to offer Instacart delivery to our customers in Boulder because it is a perfect reflection of the health-conscious consumers we have in Colorado,” said Kemper Isely, co-president of Natural Grocers. “Our partnership with Instacart comes with the added convenience of same-day delivery to a home or office, which is especially valuable to our customers who are busy and don’t have time to make it into our store.”
Customers can place orders online or through Instacart’s iOS and Android apps. Instacart personal shoppers receive orders on their smartphone, handpick the items at Natural Grocers and then make the delivery.
“We partner with companies like Natural Grocers that have the same commitment to excellent customer service and fresh organic groceries that support a healthy lifestyle,” said Nilam Ganenthiran, head of business development and strategy for Instacart. “We are thrilled to add more store and grocery options for Boulder residents through this partnership with Natural Grocers and look forward to expanding our partnership with them into more cities.”
Customers can open an account here and receive free delivery on their first order of $10 or more. Instacart also offers Instacart Express, a $99 annual membership that eliminates delivery fees for all orders of $35 or more.