Being overweight has a dramatic effect on health. It increases the mechanical stress on joints, stresses the cardiovascular system and reduces general well-being. In addition, it does not fit in with the ideals of beauty held by most cultures and population groups.
For the consumer, this means: if I can control my body weight, I can live a much healthier life and I can be more attractive. Very few people, however, when faced with the choice between lower—calorie, healthier—but often less tasty—alternatives are able to decide for them when a less healthy but tasty product is also available. It is thus obvious that if weight management products are to be successful they must offer a significant advantage in respect of calorific content but at the same time provide the expected full taste.
Generally Weight Management concepts can be reduced to a simple mechanism of balancing energy intake with energy used. Therefore the most important aspects of weight management facing food developers around the globe are: replacing fat and reducing the calorie load per serving.
VITARCALTM is a holistic range of collagen proteins delivering convincing solutions to these aspects of weight management without compromising their sensory profiles—the critical success factor for modern foodstuffs.Thanks to its ability to create 2-phase water-in-water systems, VITARCALTM can provide a creamy mouth feel by mimicking fat in suitable food products. For example, in boiled sausages or muffins, it can replace part of the fat without noticeable loss of taste or texture. With its outstanding water binding and foaming capabilities, it increases the volume of food in order to decrease the weight per serving. In practice, this means that the energy content per serving is much lower. Additionally, the net-energy yield from protein is lower than from carbohydrate as protein digestion is more complex and demands more effort on the part of the body.
Visit the GELITA booth Q28 at HIE from November 16–18 2010 in Madrid and convince yourself how VITARCALTM can contribute to the success of your product range.
GELITA: Company Information:
GELITA is the leading company for manufacturing and marketing collagen proteins. Coordinated from the headquarters in Eberbach, Germany, GELITA provides customers around the world with products of the highest standard, comprehensive technical expertise and sophisticated solutions. More than 20 sites and a global expert network ensure that state-of-the-art know-how is always available for customers. More than 135 years of experience in the field of collagen proteins are the basis of GELITA’s performance. A strong requirement for innovation is the driving force of the family-owned company that is always looking for new solutions for food, pharmaceutical, health & nutrition as well as for technical applications.
Within the range of collagen proteins, GELITA supplies collagen peptides with proven body-stimulating capabilities, tailor-made gelatines and non- or partly- water soluble collagens. This holistic range of products in combination with its vast experience in developing solutions for different applications makes GELITA first choice for its customers. In today’s landscape of highest consumer demands, manufacturers of food products have to rely on natural, healthy, non-allergenic ingredients for their developments. Collagen proteins from GELITA are the perfect match for this as they fulfill all of these requirements, a particular plus being the fact that they are foodstuffs in their own right (e.g. no E-number). They also possess a set of unique technical and physiological properties.
Besides the traditional use of collagen proteins as natural stabilizers and emulsifiers for countless products, they enable manufacturers to provide their products with other properties which are becoming more and more important. GELITA has intensified its research in developing solutions for physical mobility, weight management and beauty from within.