AHD International Launches Weight Loss Ingredient LuraLean(R)

ATLANTA, Ga., June 11, 2008 - AHD International, a distributor of new-to-market nutraceutical and functional food ingredients introduces LuraLean(R), a condensed, water-soluble, dietary fiber formula designed to effectively help support weight loss. LuraLean is manufactured via a proprietary extraction process that delivers a raw material that is free of enzymes and impurities, ensuring it does not break down as it passes through the gastro-intestinal tract. More than 14 safety studies and 60 clinical trials have been conducted using LuraLean, confirming it has no adverse side effects at the recommended amount and is effective in promoting weight loss, maintaining healthy cholesterol levels already within the normal range and supporting regularity.

"LuraLean is one of the most researched weight control offerings currently available and it has been tested for safety and efficacy across all demographic groups, including children and the elderly," stated John Alkire, president, AHD International. "We are pleased to offer this ingredient to food, beverage and nutraceutical manufacturers who are looking to develop effective products backed by extensive scientific validation."
AHD recommends individuals take 1g of LuraLean three times per day, one hour before each meal, along with 200 - 250 ml of water. It also absorbs excess fats and calories and carries them out of the body. LuraLean does not bind minerals and vitamins that are necessary for the body to maintain health.
AHD International also offers LuraLean Phoenix, engineered specifically for beverages. LuraLean Phoenix is flavorless and only achieves full viscosity upon reaching the stomach and interacting with human enzymes. The ingredient achieved GRAS (Generally Recognized As Safe) designation from the FDA and USDA after an intensive review of toxicology data by an independent panel of respected scientists, confirming it can safely be used in a variety of functional foods and beverages, in addition to nutraceutical applications.

LuraLean is a 100 percent natural, plant-based ingredient. Currently, the ingredient is patented in 33 countries and has been approved for use in the European Union. For more information on LuraLean, stop by AHD's booth #756 at IFT being held June 28 - July 1 at the New Orleans Morial Convention Center or visit www.ahdintl.com.

About AHD International:
AHD International is a major supplier of the highest quality new-to-market nutraceutical ingredients and functional food products to manufacturers, wholesalers and food companies worldwide. AHD’s triple-check system ensures that products are evaluated for natural purity, consistency and exceptional quality. For more information on AHD’s wholesale nutraceutical and functional food ingredients call 404-233-4022 or visit www.ahdintl.com.

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