PeptoPro®, DSM’s protein hydrolysate, is a key ingredient in a new, ground-breaking protein product designed specifically for women. Tight Curves, launched by US company Body Well Nutrition, is a unique, multipurpose product containing a variety of naturally derived ingredients. Developed to enhance overall physical well-being, Tight Curves improves muscle tone, enhances fat oxidation, regulates moods, increases endurance and decreases recovery time, when used in conjunction with a healthy diet and regular exercise.
Commenting on the product launch, Jimmy Mentis, owner and chief executive officer of Body Well Nutrition, said: “Modern women are investing increasing amounts of time and money in looking and feeling good. Tight Curves is an excellent response to demand for convenient, practical health solutions for women. PeptoPro is a vital component in Tight Curves as it is scientifically proven to improve athletic performance and decrease recovery time after exercise or other physical activity. It also provides women with high quality, easily digestible protein, and works in synergy with popular low carbohydrate diets.”
Tight Curves is available in a convenient, zip lock bag, containing eighteen servings. It is designed to be consumed in beverage format and is completely soluble.
"Improved performance, solubility and transparency are the key reasons behind PeptoPro's global success" comments Reto Rieder, National Accounts Manager, PeptoPro. "The poor appearance, texture and taste of previous generations of hydrolysates were off-putting for consumers. With PeptoPro we have overcome these issues and can offer manufacturers an ingredient with proven performance benefits. This makes PeptoPro the ideal choice for use in Tight Curves.”
PeptoPro from DSM Food Specialties is an award winning peptide based on natural milk protein. Due to its small size (chains of di- and tri-peptides), it can be fully and rapidly absorbed by the body without adversely affecting the digestive system. Its amino acids are therefore made available to the muscles considerably faster than if conventional sources of protein are consumed.
DSM creates innovative products and services in life sciences and materials sciences, contributing to the quality of life. DSM’s products and services are used globally in a wide range of markets and applications, supporting a healthier, more sustainable and enjoyable way of living. End markets include human and animal nutrition and health, personal care, pharmaceuticals, automotive, coatings and paint, electrics & electronics, life protection and housing. The company strategy, Vision 2010 – Building on Strengths, focuses on accelerating profitable and innovative growth of the company’s specialties portfolio. The key drivers of this strategy are market-driven growth and innovation, an increased presence in emerging economies and operational excellence. DSM has annual sales of almost EUR 9 billion and employs some 22,000 people worldwide. The company is headquartered in the Netherlands, with locations in Europe, Asia, the Americas, Africa and Australia.
For further information on Tight Curves please visit: www.bodywellnutrition.com