New ingredients - April 2009

Cognis BetataneAlgae-based natural beta-carotene
Cognis Nutrition & Health has launched a natural colourant, Betatene 10% WDP, the highest concentration of algae-based natural beta-carotene in a water-dispersible powder. Betatene 10% is gelatin free (vegetarian source), allergen free and kosher.? It provides several carotenoids extracted from Dunaliella salina algae, including beta-carotene, alpha-carotene, lutein, zeaxanthin and crytoxanthin.?It contains both the cis- and trans-isomers of beta-carotene, compared to synthetic beta-carotene that typically provides only the trans isomer. The algae are cultivated in ponds in Australia, and the sites are managed by Cognis in an environmentally responsible manner, the company says.

LuraLean for frozen foods
LuraLean, a condensed, water-soluble, dietary-fibre formula clinically proven to promote weight loss and maintain healthy cholesterol levels, is now available in a grade developed specifically for use in frozen foods. This grade maintains its efficacy completely when flash frozen, and can be used in a variety of frozen functional-food products including pizzas; pasta meals; burritos; wraps and pocket sandwiches; breakfast items such as toaster pastries and waffles; and cakes, pies and dessert items, says its distributor, AHD International.

Proteins for sports drinks
Stolle Wellness of Ohio, a manufacturer of milk-based bioactive ingredients, has reformulated a whey protein to make it viable for sports drinks. In clinical trials, Stolle's LactoMune has been shown to build and maintain lean-muscle mass, enhance muscle growth and stamina, and boost energy levels. LactoMune is a more concentrated form of Stolle's UltraLactin ingredient.

Highly bioavailable form of iron
Novel Ingredient Services of California is offering three grades of Ferrazone, a highly bioavailable form of iron for food and beverage fortification. Ferrazone approaches three to four times more bioavailability than the next leading form of iron, and protects against iron overload and negative discolouration in products, the company says. It offers formulators clear and tasteless applications, and is the only iron compound specifically recommended by the World Health Organization for fortification against iron-deficiency anaemia. It is also self certified GRAS.

Capsicum-based extract for weight loss
OmniActive Health Technologies has created a proprietary combination of natural ingredients that features the company's Capsimax capsicum-fruit extract. Called Capsimax Plus Blend, the ingredient also contains caffeine, black-pepper extract, and niacin (vitamin B3). Studies have shown that capsicum (red-hot peppers) and capsaicinoids are safe supplements for weight loss and fat burning.

PurimuneHigh-purity GOS
GTC Nutrition, a business unit of Corn Products International, has launched a value-added ingredient to expand its immune-health solutions offerings: Purimune, one of the highest purity galacto-oligosaccharides (GOS) available on the market. Galacto- oligosaccharides such as Purimune prebiotic GOS occur naturally in human milk. A high-purity GOS (90 per cent), Purimune prebiotic GOS is available in powder form and delivers numerous benefits to manufacturers.

ActivMSMActivMSM launch
TandemRain Innovations of Washington is marketing ActivMSM, the first and only GRAS-designated MSM product. ActivMSM, a proprietary form of MSM (methylsulfonylmethane), has been granted GRAS designation for food and beverage formulations. TandemRain is the only marketer of ActivMSM, and will help companies develop ActivMSM into exclusive formulations. ActivMSM is manufactured in a dedicated GMP facility.

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