WEST CALDWELL, N.J., June 24, 2008 - Nutratech Inc.'s patented bitter orange ingredient, Advantra Z®, has been selected as part of the thermogenic fat-burning component of Atro-Phex(TM), a new sports nutrition supplement from BSN, Inc. BSN manufactures products scientifically engineered to enhance physique, physical performance and well-being - including Thermonex, which also incorporates Advantra Z in its formula.
"BSN continues to lead the industry with its innovative products. By incorporating Advantra Z into its formula for Atro-Phex, they are giving consumers the scientifically proven benefits of all five adrenergic amines that occur naturally in the bitter orange fruit - including the stable p isomer of synephrine - so their consumers will enjoy optimal body fat loss and an increase in lean muscle mass and energy expenditure," said Bob Green, Nutratech president.
Green noted that - unlike many diet ingredients on the market - there is a wealth of research supporting Advantra Z - including double-blind, placebo-controlled studies of Advantra Z taken alone and in multi-ingredient supplements (http://www.nutratechinc.com/advz/templ1.aspx?p=14).
"Science has shown that Advantra Z is the safest and most effective thermogenic ingredient available today," said Green.
Considered a breakthrough in multi-action rapid and sustained release energy and weight management technology, Atro-Phex positively impacts thermogenesis, physical performance, appetite suppression, mood, well-being and energy. The formula helps isolate and target problem areas and remove subcutaneous water under the skin to reveal muscle shape, cuts and definition.
Nutratech, Inc., is a premier supplier of cutting edge, popular and patented nutraceutical ingredients for the weight management and sports nutrition industries. Its proprietary bitter orange extract, Advantra Z®, is the industry's leading patented thermogenic ingredient. Headquartered in West Caldwell, N.J., the company is known for its industry advocacy and commitment to scientifically supported raw materials. For more information on Nutratech and Advantra Z, visit the company's web site at www.nutratechinc.com.
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