Ashland Care Specialties announced that Ecocert, the global organic certification body, has verified that Supercol™ GF Guar and Supercol U Guar rheology modifiers conform to its standards and those of COSMOS for natural cosmetics. The organizations certify finished personal care products as natural and organic based on the use of approved ingredients.

Supercol GF Guar and Supercol U Guar rheology modifiers are all-natural, high-purity, water-soluble guar gums that may be used to thicken personal care formulations. Supercol polymers are extracted from guar endosperm and supplied as powders of varying granulation and viscosity.

An ongoing trend toward naturally derived, sustainable ingredients in the personal care industry is driven by consumer interest in all-natural, eco-friendly products. Moreover, personal care formulators seek ingredients that support these trends and deliver required performance. Highly efficient Supercol GF Guar and Supercol U Guar are 100-percent plant-based polymers. Accordingly, they may be used in a wide range of personal care products.