Bulu Box announces the close of its second round of capital, a Series A-1 Prime funding round led by Dundee Venture Capital, which has secured more than $2 million for the vitamin and supplement discovery ecommerce company. Midwest Venture Alliance, Mid-American Angels Investments and Two Bridges Capital were disclosed as additional investors in the round. The financing will enable key hires, enhance customer acquisition channels and product development.
"The support of our investors and this funding will allow Bulu Box to continue to grow our customer base and hire the talent needed to sustain our current growth," said Bulu Box cofounder and CEO Paul Jarrett.
Customers in all 50 United States receive monthly subscription boxes of premium supplements, weight loss and nutrition product samples from Bulu Box. The company surpassed $100K in monthly revenue in August 2013, including full size product sales on BuluBox.com. Co-Founder and CEO Paul Jarrett was named Pipeline's 2013 Innovator of the Year in recognition of Bulu Box's success in disrupting the archaic vitamin and supplement industry with data-driven sampling and ecommerce technology.
The funding comes during a time of tremendous growth for the company. Since the company's launch in June 2012, Bulu Box has implemented a rewards points program, introduced ROI sampling technology and increased monthly revenue 750 percent. Top nutritional supplement brand partners have included PowerBar, Soy Joy and Simple Being Nutrition.