Whey protein specialist Carbery has developed a new whey protein isolate for ready to drink beverages. Isolac Clear+ is ideally suited to low pH drinks and works well with many flavours and mainstream functional beverages. Produced using Ultra Filtration and Cross Flow Micro Filtration, Isolac Clear+ ensures high quality and purity. Delivering excellent biological value, clarity and a clean taste, it enhances a wide range of applications, such as functional waters and beverages, energy drinks, recovery drinks and high protein muscle building products. Isolac Clear+ complements Carbery’s Isolac Clear, an ingredient designed for low protein Ready to Drink and powdered beverages.
Isolac Clear+ provides opportunities for beverage manufacturers targeting a range of sectors, including weight management, sports nutrition, nutrition for the elderly and children’s nutrition. The growing market for weight management products in particular offers significant potential for commercial success. A recent focus group study conducted by Carbery investigated consumer reaction to protein fortified drinks. The study revealed that consumers are attracted to the idea of sipping water through the day to aid satiety and curb the urge to snack. For consumers, a clear beverage with natural flavours fitted best with the slimming message. The focus groups also identified the health benefits of protein as an important supporting message. Isolac Clear+ provides the high protein content to deliver satiating effects, as well as clarity and a clean taste to maintain consumer appeal. By working closely with flavour division Synergy, Carbery has the capability to also supply customised flavours for beverage applications.
Paul Donegan, marketing manager at Carbery, commented: “As consumers learn more about weight management, the market for products that can increase satiety is growing. Isolac Clear+ delivers both nutritional and marketing benefits for functional beverages. It has an excellent biological profile and its clear appearance and neutral taste allow manufacturers to create beverages for a wider consumer base. Our technical experts have also spent time making Isolac Clear+ as user-friendly and versatile as possible. Excellent dispersibility and heat stability allow Isolac Clear+ to be used in a wide range of applications, including powder based sachets and RTD beverages. Consumer awareness of the health benefits of protein is also improving, so we see potential for protein-fortified drinks in the near future.”
Carbery is a major international whey proteins supplier headquartered in Ireland. Established in 1965, Carbery develops an extensive range of whey protein concentrates, isolates and hydrolysates, as well as other dairy-derived ingredients. Carbery also owns Synergy, a unique global supplier of taste solutions to the nutrition and functional food sector, as well as everyday foods and drinks. Carbery is owned by four Irish co-operatives, employs 300 people and has a turnover of over €220 million.
For further information about Isolac Clear+ or Carbery’s other high quality whey proteins, please contact: Paul Donegan, Carbery, Ballineen, Co. Cork, Ireland. Tel.: +353 (0)23 8822200 Fax: +353 (0)23 8847541 E-mail: [email protected] or visit www.carbery.com
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Tel.: +44 (0)161 925 4700 Fax: +44 (0)161 925 4701 E-mail: [email protected] / [email protected]