Natural Foods Merchandiser

Favorite Things: Management & Merchandising

We asked...

What is the most effective marketing tool for natural retailers?

What is the most effective employee-education tool for natural retailers?

Which employee incentive program is the most successful?

What are the most effective “green” store initiatives?

What is the most effective merchandising or display strategy for natural retailers?

What is the most merchandised health condition in natural retail stores?

Who is the best broker and why?

Who is the best distributor and why?


You answered...

What is the most effective marketing tool for natural retailers?

No. 1: Demonstrations and sampling

Runner-up: Website

What is the most effective employee-education tool for natural retailers?

No. 1: Seminars and classes

Runner-up: Manufacturer visits

Which employee incentive program is the most successful?

No. 1: Sales incentives/bonuses

Runner-up: [tie] Health benefits

Flexible work schedules

What are the most effective “green” store initiatives?





No. 1: Renewable/reusable bags and packaging solutions

Runner-up: Composting/recycling





What is the most effective merchandising or display strategy for natural retailers?

No. 1: End caps

Runner-up: Cross merchandising

 “All the shelf talkers, end caps and fact sheets can be useful or not depending on the people on the floor. It comes down to how owners value employees—beyond recognition, discounts and incentives, through gratitude, honorable compensation and mutual respect.”

What is the most merchandised health condition in natural retail stores?

No. 1: Gut health/digestion

Runner-up: Stress/anxiety

Honorable mentions: Cold/flu, heart health

 “Good health starts in the gut. This category is currently the most innovative and dynamic.”


Who is the best broker and why?

No. 1: Dynamic Presence/Presence Marketing

Honorable mentions: Topline Marketing and Main Street Marketing

 “[Dynamic Presence] is a force. They hire great people who are willing to lend a hand and step in where needed."

Who is the best distributor and why?

No. 1: UNFI

Honorable mentions: Lotus Light, Nature’s Best, Threshold

 “[UNFI] has a broad reach—from the smallest mom-and-pop to the largest chain.”



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