The chairman of Coca-Cola Europe and newly elected president of the European Beverages Association, Dominique Reiniche, will give the keynote address at the 2013 InnoBev Global Beverages Congress April 16 to 17 in Warsaw. Adopting the overall event theme of refreshing outlook, she will focus on "Refreshing our category perception: a call for action.”

The packed program of conference sessions also features: market insight briefings from Rabobank, Zenith International and FoodBev Media; an innovation and enterprise zone with Verlinvest, MyDrink Beverages and Oshee; regional trends from Coca-Cola HBC Poland and Lasko; global market dynamics from Kirin and Tata Global Beverages; supplier initiatives from Bericap and Closure Systems International; key market opportunities presented by Aptar, Unilever, Suntory Narang and Leche Pascual; plus views on soft drinks and society from the International Council of Beverage Associations and Rainforest Alliance.

Other highlights include a plant tour hosted by Coca-Cola HBC Poland and the 2013 InnoBev Sustainability Awards which will be presented at the Gala Dinner. For further details on entering the awards, visit zenithinternational.com/events.

Organized by specialist food and drink industry consultancy Zenith International, the event is sponsored by industry suppliers Aptar, Bericap, Closure Systems International and Sidel. Full program and booking details are available at zenithinternational.com/events. Discounted rates are available on all bookings received by March 1.

"The soft drinks industry knows it has to be at the forefront of society's demands for a healthier and more environmentally friendly world," commented Zenith International Chairman Richard Hall. "Refreshing its outlook is vital for its future success."

"Now in its ninth year, the InnoBev Congress is a highly effective forum for the global beverage industry to discuss key challenges and opportunities. We very much look forward to bringing the event to Warsaw."