How to define the 'value-add investor'

How to define the 'value-add investor'

Not all investors are created equal. One investor with experience in a certain background may not be the right partner for a brand with a different need or expectation. Ryan Caldbeck, CEO and founder of CircleUp, offers these tips for differentiating the wheat from the chaff when it comes to value-add investors.

As a private equity investor for seven years, and now as CEO of equity crowdfunding platform CircleUp, I hear the term “value-add investor” thrown around as often as those in Washington have uttered “debt ceiling” the last few weeks. But value-add investor can mean different things and is really in the eye of the entrepreneur. If, for example, you as an entrepreneur want silent capital, “an investor that will make int

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