Agency Responsible for Pocket Pollster Identity; Hilton to Lead Discussions and Receive Award
SALT LAKE CITY, July 12, 2007 — Integrated Marketing Group (IMG), a marketing and branding agency servicing a national and international clientele, will take part in several portions of this year's 10th Annual NBJ/Newport Summit in Laguna Niguel, Calif. In addition to spearheading development of a brand identity for the Summit's audience polling technology, the "Pocket Pollster", IMG president and co-founder Jeff Hilton will be co-presenting the breakout session "Creating IP Protection in a Global Market" with Sabinsa president Todd Norton, and facilitating a luncheon discussion on marketing and branding on Thursday, July 19. Hilton will also be presented with the 2006 Personal Service Award from Nutrition Business Journal (NBJ) in recognition for his multiple outreach efforts including editorial contributions, pro-bono work and webinar and speaking engagements within the healthy lifestyles industry.
"Since IMG's inception more than 10 years ago, our agency has strived to become an increasingly relevant and contributing part of this industry by building valuable business relationships through quality work, client satisfaction and a dynamic presence at important gatherings such as the NBJ/Newport Summit," said Hilton.
Hilton has 27 years of broad-based marketing and business experience, including 17 years spent within the natural products industry. He has been recognized by Advertising Age magazine as one of the nation's Top 100 Marketers and has guided the national brand-building efforts of numerous recognized consumer products. Through Hilton's leadership, IMG was the first agency in the United States to certify in the Federal Trade Commission Advertising Compliance Course for dietary supplements.
About NBJ/Newport Summit:
The 10th Annual NBJ/Newport Summit, July 18-20, 2007, gathers the most innovative thinkers and business trendsetters in the health and nutrition industry. Senior executives from progressive natural, organic, health and nutrition companies will discuss issues impacting their businesses. Visit www.newportsummit.com for more information.
Integrated Marketing Group, www.imgbranding.com, is a decade-old marketing and brand consultancy created to optimize all aspects of marketing communications including: corporate identity, advertising, public relations, internet marketing, research, packaging, merchandising, sales promotion, educational programs, trade show presence and direct marketing. Its principals have created a marketing firm with a diverse background of creative development and strategic planning skills to serve the healthy lifestyles industry.
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