Visitor registration for Natural & Organic Products Europe is now officially open for its 2014 event, which will take place at London’s Olympia April 13 and 14. This announcement kicks off the countdown to what is widely regarded as the flagship trade event for the European natural and organic products industries.

Innovative, inspiring, buzzing, brilliant, and essential—these are just some of the words attendees used to describe the 2013 show, which enjoyed record attendance of 8,810 (up 20 percent from 2012) just over eight months ago. Feedback from the show floor saw many delighted exhibitors commenting that it was their best event in years. Similarly, 92 percent of surveyed visitors rated their show experience as excellent/good.

Richard Anderton, product manager at The Health Store was just one of thousands of visitors who left Natural & Organic Products Europe with a host of new business contacts: “There is a really positive vibe this year, some great new and interesting products and it’s also been great to catch up with existing suppliers. I’ve been coming to the show for 9 years and think it’s the best show yet!”

For 2014, organiser Diversified Communications UK is looking to build on that momentum. The promise of a sell-out show (it is already over 90 percent booked) has prompted a 10 percent expansion in exhibition space to accommodate increasing demand from new companies. With over a third of confirmed exhibitors, to date, set to make their show debut next April. This can only be good news for prospective visitors—who include key buyers from a host of well-known UK stores and multiples, plus thousands of independent retailers, distributors, wholesalers, importers, and exporters. As they’ll benefit from seeing an even bigger choice of the best, and most exclusive, natural and organic products (including health care, eco-living, food and beauty) that the world has to offer.

Bioforce, BioCare, Solgar Vitamins & Herbs, Now International, Higher Nature, Australis, Eterno Naturals, Faith Products, Ainsworths, Aura-Soma, Essence of Morrocco, Suma, Tree of Life, Essential Trading, and Windmill Organics, are just a few returning exhibitors hoping for a repeat of last year’s packed aisles.

While new additions to the exhibitor list include natural health and beauty suppliers NeoCell – Collagen, Wild Nutrition, Calm Natural, Patounis, Pure Health, and Channel Island Flower Essences. Urban Veda, Aqua Oleum, and Oh-Lief will also be making their first appearances in the Natural Beauty & Spa area of the show.

Other newcomers include Modern Monkey, Cofresh, Toucan Fruit, Planet Bio, Meridian Foods, Buslak Oil, Conscious Chocolate, and (Soil Association Gold winner) Love Raw Organic Food Company, who will all be sampling their new 2014 ranges in the Natural Food Show.

Natural & Organic Products Europe, taking place on April 13 and 14, 2014, at Olympia London, includes four show sections: Natural Living, Health & Nutrition, Natural Beauty & Spa and The Natural Food Show. Entry includes access to Keynote sessions, Natural Beauty & Spa seminars and live Natural Kitchen demonstrations.  

For further information, and to register for a free trade pass, please visit naturalproducts.co.uk and quote priority code NPEPR.