We trust you love our new look as much as we do. We've redesigned Natural Foods Merchandiser from cover to cover to bring you better, smarter and more accessible business information about the natural products marketplace.
We think our fresh approach reflects the energy and values that characterize our dynamic industry.
You have come to rely on NFM for quality and balanced perspectives on the leading issues shaping our market. We want to give you even more: We will tap new resources, introduce new industry perspectives and voices, and deliver information to aid you in day-to-day decision making in your store.
You've already seen our new cover—and it's emblematic of our approach to the pages that follow. It's compelling visually and it delivers information in a more concise, inviting format.
The first section in the new NFM is CheckOut, where we'll give you snappier bits of information with a longer shelf life. CheckOut includes a brand-new platform featuring the people who are shaping our industry—they'll tell you what they're working on, thinking about and hoping for. It's a forum for natural products thought leaders and is sure to provoke discussion about the important issues facing our industry. NFM's news has moved online, at naturalfoodsmerchandiser.com, where you'll find daily coverage about the information you need to know—and where you can post comments about your thoughts on the topics at hand.
Our sections have been renamed and redesigned to offer you more accessible information. We understand your time is valuable, so we're offering shorter-format stories and more of them. You get the best of both worlds: practical information that gets to the point and more of it so you stay ahead of the increasing complexity of our marketplace.
Plus, our new look goes further than our print magazine. NFM's website is being totally redesigned as well to give you more news, more new products and opinions from our industry bloggers. Our website will be the perfect place for you to interact with others in our world, strengthening the community we call home.
Mark Hickey, Publisher and Marty Traynor Spencer, Editor in Chief