The perfect C-store sales pitch

You know your all-natural energy drinks would sell well in convenience stores. Plenty of customers crave a grab-and-go pep-me-up that’s not Red Bull, Monster or gas station coffee. But how do you convince convenience stores to give your natural brand a shot? Blake Niemann, founder and president of eatKeenwa Krunch, explains how to craft a pitch that’ll turn these buyers’ heads.

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