TSG Consumer Partners LLC, a leading strategic equity investor in high-growth consumer brands, today announced a minority equity investment in My Fit Foods LLC, a rapidly expanding chain of retail outlets providing fresh, healthy foods at affordable prices. Founded in 2006 by Mario Mendias and now led by Mr. Mendias and Mr. Anthony Milton, My Fit Foods today operates over 60 locations across the country.
“We are delighted to partner with Mario and Anthony in what is an especially exciting and proven successful approach to bring good eating and nutrition to the tables of individuals, including those seeking to control their weight and those desirous of generally improving and maintaining their health,” said TSG managing director Blythe Jack.
“Having TSG as partners in our company, in addition to capital, will avail us of their vast expertise in branded food and beverage, and especially in the health and wellness categories,” said Mr. Mendias.
TSG’s investment in My Fit Foods will help fund the company’s expansion into new markets, enhance its brand and promote its further development. Terms of the transaction were not disclosed.