Walgreens launches Vitamin Angels initiative

Walgreens launches Vitamin Angels initiative

Charity will receive donations from Walgreens and participating vendors; customers can support the cause by purchasing select vitamin products through October.

Aligned with Walgreens (NYSE: WAG) (NASDAQ: WAG) Way to Well Commitment®, a four-year, $100 million initiative to improve the everyday health of people by providing resources that help prevent and detect diseases, the company announced a program that contributes to providing life-saving vitamin A to more than 10 million children across the globe at risk of experiencing a deficiency of essential nutrients.

Vitamin Angels, a nonprofit organization dedicated to helping at-risk populations in need gain access to lifesaving micronutrients, will receive a $3.5 million donation from Walgreens and its participating vendors. Customers also can make a difference and reach a child at risk by purchasing select health and wellness supplements at Walgreens. In addition to the $3.5 million, Walgreens will donate a portion, 25 cents, of each select purchase to Vitamin Angels, which will provide one child with a year’s supply of vitamin A. Approximately 350 items from more than 20 participating vendors are eligible for the program, including Walgreens brand, Finest Nutrition. Select products from the following brands are also eligible: Centrum, Finest Nutrition, Renew Life, Nature’s Bounty, Swisse and Nature Made.

“Walgreens mission is to help people get, stay and live well, and we are proud to support the Vitamin Angels’ cause,” said Robert Tompkins, group vice president and general merchandise manager, Health and Wellness, at Walgreens. “Through this program, our customers can make a difference in so many lives by simply continuing to fulfill their health and wellness needs at Walgreens.”

“Vitamin Angels is built on the belief that providing availability, access and use of micronutrients gives children and other at risk populations a fighting chance to achieve a healthy and successful life,” said Howard Schiffer, president and founder of Vitamin Angels. “We are thankful for the support from Walgreens, vendor participants and most of all, its customers for the commitment and contributions to the cause.”


Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.