May 31, 2013

Who should taste my product pre-launch?

You’ve perfected your recipe and feel confident you’ve made a fantastic new natural food product. Still, before you launch, it pays to get more palates involved to make sure your creation’s a winner. But whose palates? And how many? John Maggio, founder and CEO of Big Mouth Snack, shares a few simple sampling tips to help you hone your product.

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