Natural Foods Merchandiser
MOM's swaps cartoons for a more organic approach

MOM's swaps cartoons for a more organic approach

Social integrity drives MOM's Organic Market. See what led them to discontinue all products that use cartoon characters.  

When Scott Nash, founder of MOM’s Organic Market, a 10-store natural chain based in Rockville, Md., discovered how much money is spent marketing foods and beverages to children, he empowered his stores to do something about it. In January, MOM’s discontinued all products with packaging featuring cartoon characters. This move marks one of many socially driven initiatives of the same store th

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