Plant-based living isn't just for vegan and vegetarian consumers. In fact, more than half of Americans have tried alternative dairy products, according to a recent survey commissioned by Earth Balance, and almost two-thirds say they have tried...
The newest smoothies keep the fiber in and the high sugar out.
Today, natural and organic products create excitement from the local food truck to the aisles of the largest of big-box stores. But the foundation of the industry—the natural, community retailer—remains a strong leader. Consider these numbers and...
Consumer research has told us that millennials are more likely than baby boomers to trust the supplement industry, but what supplements are they actually buying?
Recent research from The Hartman Group sheds some light.
The Hartman Group
On top of an adventurous culinary streak and an appetite for authenticity, millennials place more trust in the natural channel and nutrition as a first-choice health strategy.
The intersection between the cultural and nutritional could provide lessons for the supplement industry.
Value goes far beyond bargains in today’s complicated web of social and ecological motivations.