In today’s digital and mobile world, marketing looks a lot different than even a few years ago. Keeping up on the latest media trends and gizmos to make sure you’re reaching consumers is an ongoing challenge, especially for independent natural products retailers who don’t have a ton of time or resources. Angela Cason founded New York City–based TEMPO Strategic in 2010 to help specialty businesses create cohesive multimedia marketing strategies that connect with modern,
Why you need to embrace consumers carrying mobile phones
Connecting to the modern mobile consumer is key for retailers of all sizes. Here's why.