5@5: Patagonia film pushes for hemp legalization | Beyond Meat's hamburger doppelganger debuts

[email protected]: Patagonia film pushes for hemp legalization | Beyond Meat's hamburger doppelganger debuts

Each day at 5 p.m. we collect the five top natural news headlines of the day, making it easy for you to catch up on today's most important natural products industry news.

Why Patagonia wants hemp to be the hot new (legal) crop

A 12-minute documentary produced by Patagonia, along with nonprofits Fibershed and The Growing Warriors Project, shows how federal legalization of hemp for industrial use would create jobs and provide U.S. companies with a sustainable source of fiber to make clothing from. "Harvesting Liberty" was timed alongside a petition urging Congress to pass the Industrial Hemp Farming Act of 2015/2016. Read more at Inc...

 

Meatless burger that bleeds beet juice sells on in an hour at its Whole Foods debut

Beyond Meat's latest lab creation is the Beyond Burger, which has 20 grams of plant-based protein, and it's already a hit at the Whole Foods in Boulder, Colorado, where it went on sale Monday. Read more at The Chicago Tribune...

Costco founder Jim Sinegal invests millions in Bay Area organic fast food chain

The Organic Coup opened in the Bay Area in November and recently opened a second location, but its founders have bigger plans. The former Costco executives just pulled in a $7 million funding round led by Costco cofounder and former CEO Jim Sinegal. Costco's current CFO Richard Galanti has also invested in the chain. Read more at Eater...

 

Grocery store frustration sparks condiment empire

Scott Norton and Mark Ramadan spent much of their last semester of collage bonding over ketchup. The two cofounders of condiment brand Sir Kensington's have since raised $8.5 million in funding and have products for sale in more than 5,000 stores. Interestingly, about half of Sir K's business comes from foodservice. Read more at CNBC...

 

Cheap beef is here for summer burgers and $1 Taco Bell burritos

Beef production has increased this year for the first time in six years, and shoppers could see a drop in price as big as 2 percent. Read more at Bloomberg...

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