Amy Soergel owner of Naturally Soergels market

Allergen-free store owner to share insights at Expo West

Amy Soergel, the owner of a store that specializes in allergen-free foods shares her wisdom about the different types of specialty diet shoppers and how retailers can serve them better.  She'll be speaking at the Specialty Diets Workshop Thurs. March 6 during Natural Products Expo West. 

When Amy Soergel couldn’t find the allergen-free foods she needed nearby, she decided to open a store that catered to shoppers like her. Today, Naturally Soergel’s in Wexford, Pa., is a haven for loyal customers seeking products, education and community.

Natural Foods Merchandiser: What should natural retailers know about specialty diet shoppers?

Amy Soergel: There are two kinds of

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