New Hope Natural Media Greening Efforts

From our commitment to recycle to our commitment to source healthy products, New Hope Natural Media is dedicated to reducing our impact on the earth and its resources. Continued growth in the natural products industry relies on the public's choice to live healthy lifestyles. Recycling and waste reduction, as part of a healthy business style, supports the end customer's choice to purchase natural and organic products.

Boulder Facility

Waste Management

  1. Recycle Bins near every employee desk, near each copy/fax machine and at central mailbox area for paper, flatboard & cardboard
  2. Recycling Stations in designated areas, clearly marked, for recycling:
    • Glass
    • Plastic
    • Block Styrofoam #6
    • Scrap Metal
    • Batteries
    • Printer cartridges
    • Tyvek envelopes
    • Media items such as floppy disks, CDs, DVDs, jewel cases & hard drives
    • Fluorescent bulbs. Due to the mercury content, someone from out of state picks up our 4 ft. and compact fluorescents about once a year.
  3. Shred-It bin for confidential papers to be properly destroyed and recycled
  4. Collection area for boxes and packaging materials to be reused
  5. Compost bins in each kitchen and bathroom area. Compost is collected and commercially processed. Employees have opportunity to pick up and utilize this compost.

Energy/Water Conservation

  1. Replaced old refrigerator with a more energy-efficient refrigerator in one kitchen area in 2007.
  2. Replaced dishwasher in another kitchen in 2007. Using a dishwasher conserves water compared to manually washing individual dishes.
  3. Some bathrooms have low flow toilets.
  4. Desk and floor lamp light bulbs have been replaced with energy-efficient bulbs through-out facility.
  5. Purchased an energy off-set for 20% of the energy consumed by the office.
    Green Power PartnersCommitted to the EPA Green Power Partnership


Resources

  1. Each kitchen is stocked with reusable flatware, glasses, food storage containers, sponges & dish towels.
  2. Toilet paper and paper towels in bathrooms and kitchens are 100% recycled paper. Paper towels can be composted after use.
  3. Bathrooms have bulk soap dispensers with minimal refill packaging of environmentally-friendly hand soap
  4. Cleaning staff uses eco-friendly cleaning products.
  5. Use 100% recycled paper as the default paper in all printers.
  6. Manage our magazine subscriptions by requesting content electronically and sharing printed issues. Cancel subscriptions that are no longer wanted.

Environment

  1. Provide reverse osmosis filtered water in kitchen areas
  2. In 2008, carpet will be replaced with recycled/sustainable material carpet
  3. In 2008, offices to be painted with a low VOC (volatile organic compound) paint

Transportation

  1. Provide every employee with an annual public transportation pass, in cooperation with the Downtown Boulder. Allows employees use of public transportation in the entire Denver/Boulder metro area, including buses to the airport.
  2. Annual participation in the local "Bike-to-Work" week events.

Education

  1. Formed a committee to meet once a month to explore what we are doing and how we can do better and more. Committee also publishes monthly employee newsletter with green activities and tips. Committee also organizes volunteer activities for employees to actively support members of our community and industry.

Events:

For our tradeshows and conferences, we are real excited about how quickly facilities, vendors and customers are working toward this common goal. There have been times in the past where we've had to create our own recycling program: providing recycle bins, providing staff to collect the recycling from the facility, and finding a provider to recycle the product. It is wonderful that most cities and facilities come with this kind of service now and we are able to focus on reducing the impact of our events in other new ways.

Waste Management

  1. Provide additional recycle bins and signage about recycling at the convention centers and hotels.
  2. Collecting and donating unused samples and products to local charities and food banks.
  3. Collect badge holders to reuse at future events.
  4. Starting in 2007, New Hope employees are issued permanent generic badges that can be used at all future events. These badges are made from bamboo.
  5. Starting in 2008, all badge holders are made of a biodegradable polypropylene.
  6. Limit attendees to only collect one bag of samples per day.
  7. Use reusable dishes instead of disposable ones at hosted events when possible.
  8. Use biodegradable/compostable disposable dishes and flatware at hosted events and feature areas when reusable dishes are not an option.
  9. Promote the use of bulk food service for box lunches and condiments at hosted events.
  10. Work with facility and waste management vendors on effectively managing waste and reducing waste that will go to landfills.

Energy/Water Conservation

  1. Power the convention centers with wind and solar energy through offsets. For Natural Products Expo West, we are offsetting the energy used at the 930,000 square foot Anaheim Convention Center and our staff hotel rooms. In 2007 and 2008, our partners at Silk contribute to this offset that equals 690,400 kWh of clean energy entering the grid and offsets 966,560 lbs. of CO2. That is the equivalent of removing 54 SUVs off the road for a year. These Green Tags are purchased through the Bonneville Environmental Foundation. We do this same program for Natural Products Expo East.

Resources

  1. Increasing the use of paperless technology. Committing to making all show documents available on the website, including services, forms, registration. For example, the Exhibitor Service Kit is only available on the internet and attendee expo planner is available online. Post-show surveys are done on-line. Speaker presentations/seminar proceedings are only made available online.
  2. Discontinued the use of NCR forms for exhibitor contracts and other forms. Some portions of NCR paper are not recyclable.
  3. Printing show promotional materials on 30-100% post consumer recycled paper for those promotional pieces that we still print.
  4. Use sustainable building materials for show structures and exhibits that will be reused over a 3-year period, including, but not limited to plyboo, woodstock, muslin drape, 100% recyclable aluminum extrusion and low-VOC paints provided by Freeman.
  5. For onsite signage, use sign substrates that contain 100% recycled content and others that are 100% recyclable. Reuse on-site banners and signage over a 3-year period. Attempt to recycle the few banners that are not going to be reused. (Some of our banners have gone to be such things as hay bale raincoats!)
  6. Use biodegradable table liners and waste can liners in all exhibit booths.
  7. Model environmentally friendly exhibiting with the design and materials used in the New Hope Natural Media booth.
  8. Offer environmentally friendly exhibit packages through Freeman, including recycled carpet, 100% recyclable aluminum extrusion, plyboo panels and low-VOC paints.
  9. Offer renewably-resourced food sampling products through Aramark. The products are available to be ordered from our exhibitor service kit, and Aramark will also be selling them from the concession stands onsite.
  10. Purchase show premiums and gifts made of recycled materials.

Transportation

  1. Encourage "car" pooling through a regional bus service (Expo East) or participating in the shuttle service provided by Natural Products Expo to the official host hotels.
  2. Select shuttle bus vendor with established green practices.
  3. Providing attendees and exhibitors a green-powered travel option, through the purchase of renewable energy certificates via registration. Each Attendee/Exhibitor offset tags equal 1000 kwh of electricity from a clean, renewable resource. In 2007 at Expo West, participation in this program offset 397,600 lbs of CO2 emissions. This is the equivalent of removing 22 SUVs off the road for a year. The cost to the attendee is $5 to offset ground transportation and $24 to offset air travel.
  4. Promote environmental practices in contracted hotels.
  5. Provide an electronic-only option for Visa Invitation letters, so attendees that live in countries where it is permitted can generate and print their visa invitation letter. Otherwise, it would need to be shipped to them.

Environment

  1. Providing local, free-range, natural and organic products at concessions and events in partnership with Aramark and CenterPlate. Promote awareness of environmentally friendly seafood.
  2. Outfit Expo staff with organic t-shirts with vegetable dye ink. Make t-shirt copy generic enough for reuse at future events.

Education

  1. Provide information on environmentally-friendly options, products and service to attendees and exhibitors on our websites.
  2. Publish green tips in monthly exhibitor e-newsletters.
  3. Offering educational seminars on green topics.
  4. In 2008, partnered with World of Good and created an official Natural Products Expo West t-shirt. Purchases of this t-shirt support one of three projects in India, Swaziland or Indonesia.
  5. In 2008, along with Freeman, matching donations made by exhibitors to the Nature Conservancy.

Publications:

Waste Management

  1. Offer electronic subscriptions to Natural Foods Merchandiser & Functional Ingredients magazines. These complete digital versions of the full magazine are available as a benefit for customers who don't want the paper waste of a press-printed magazine.
  2. Send Delicious Living retailer updates electronically instead of on paper.
  3. Send media kits electronically instead of on paper
  4. Receive all advertising materials digitally instead of on paper or film
  5. No printing proofs are done on paper.

Resources

  1. Delicious Living magazine is printed on 30% post consumer recycled paper
  2. Printing promotional materials like retailer, press and media kits on 30-100% post consumer recycled paper.
  3. Selected Quad/Graphics as a printer for Delicious Living magazine. Quad Graphics has registered all its core printing plants for green building certification

Environment

  1. Produce the magazine using digital files instead of using film and the chemicals film involves.

Education

  1. Regular articles on greening topics published in Delicious Living, Natural Foods Merchandiser, and Functional Ingredients magazines. Natural Foods Merchandiser features stores that are doing green practices. Functional Ingredients monthly article is called the "GreenSpot" and features suppliers who have instigated green initiatives.
  2. Make donations in the name of our customers for thank you for your business gifts.