Natural Foods Merchandiser

Corporate profile: Bragg Live Food Products

Bragg Live Food Products
Box 7, Santa Barbara, CA 93102

Bragg Live Foods, Inc. is the result of a lifetime of spreading the word of good health worldwide since 1912. Paul C. Bragg, originator of Health Food Stores in America, founded the company, which is now run by his daughter Patricia Bragg, N.D. Ph.D. Patricia continues to spread the gospel of health by providing natural healthy products and a library of self-help books.

Paul was the inspiration for many of today’s mega companies such as Schiff, Thompson, Twinlabs, Shaklee, Herbal Life and Gardenburger. Even the Good Earth Restaurant chain was inspired by Paul to serve health foods instead of fast foods. Patricia continues to reach out and spread the word of health through radio shows, television, her Web site and personal lectures.

Key Markets Served
Bragg Live Food Products include Organic Apple Cider Vinegar, Organic Olive Oil, Liquid Aminos, healthy Organic Salad Dressings, Nutritional Yeast and Organic Seasonings as well as 10 best-selling self-help books. Patricia’s Apple Cider Vinegar-Miracle Health System has sold over eight million copies to date.

Distribution overview:
Tree of Life, Natures Best, UNFI, Kehe are the largest.

What makes this company unique:
Bragg products are The ORIGINALS. Founder Paul C. Bragg and Bragg Products pioneered the health movement in the United Sates in the early 1920’s. Today, Bragg products are recommended by leading chefs in all types of recipes and leading cookbooks for their taste and many health benefits.

Bragg and the Bragg Health Institute have supported better health worldwide with health lectures/seminars, self-health books and teaching the importance of eating and growing organic foods.

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