Let NFM’s editors help you make the most of Natural Products Expo East by offering their picks for five don’t-miss educational sessions. Events marked with an asterisk are part of the special Retailer Workshop, which carries an additional fee but provides focused education and training for retailers. For more information on these and other sessions and to register, visit expoeast.com.

Making your Deli a Destination*
Wednesday, Oct. 13
10:45 a.m. to noon
Room 252B
Are your foodservice sales flourishing or flailing? Learn from a researcher in consumer behavior at supermarket delis how approaching your deli operation like a restaurant can boost profits.

Call of the Cleanse*
Wednesday, Oct. 13
1 to 2:15 p.m.
Room 252A
Last year, consumers spent more than $100 million on cleansing and detoxifying products, according to Schaumburg, Ill.-based market research firm SPINS. The appeal is undeniable, but extreme, quick-fix cleansing programs can do more harm than good. To help your customers hit “reset” safely and effectively, learn the science behind healthy detox plans, including herbs, supplements and lifestyle strategies that target top health concerns, such as losing weight, gaining energy and improving digestion.

Nice Girls Don’t Get the Corner Office
Thursday, Oct. 14
8 to 9 a.m.
Room 252A
If you’re a professional woman trying to get ahead in the natural products industry but feel you’re at an impasse, this session will help you identify ingrained habits that may be holding you back, and help you leverage your power in the workplace.

Surviving a Recall
Saturday, Oct. 16
8 to 9 a.m.
Room 252A
Do the words contaminated peanut butter strike a chord of panic in you? Have you recently responded to a product recall but barely survived? If you’re a retailer or manufacturer and want to be better prepared for the next inevitable product recall, you should attend this session. Get your questions answered by a Food and Drug Administration representative and a retailer who developed his own recall-response protocol.

Featured Speaker: Dara O’Rourke
Saturday, Oct. 16
9 to 10 a.m.
Room 253BC
Taking traceability a step further, Dara O’Rourke is the cofounder and CEO of GoodGuide, a social venture startup that allows consumers to make purchasing decisions based on personal values, such as environmental, social and health concerns. O’Rourke has been featured in The New York Times, Newsweek and Time and on National Public Radio.