Natural Foods Merchandiser
Mitch Coven discusses quality control in herbal products

Mitch Coven discusses quality control in herbal products

Mitch Coven, clinical herbalist and founder of Vitality Works, an Albuquerque, N.M.-based herbal extracts manufacturer, discusses good manufacturing practices in making herbal products and quality control from raw materials to retailer shelves.

Q: Do the good manufacturing practices for supplements mandated by the U.S. Food and Drug Administration ensure herbal product quality?

A: It’s hard to argue with the GMPs. I think they’re sound; they help ensure a good paper trail and give some assurance that what’s on the label is really in the bottle. However, GMPs don’t mean the finished product is a good product, especially with botanicals. 

Most botanicals are traded as powders, and you can’t identify a powder visually. You have to do an analytical test to verify it; that’s the point of GMPs. You can send it out for high-performance liquid chromatography testing, and that will make the FDA happy, but the supplier could have spiked the product to give a good analytical reading. Testing doesn’t guarantee that you have what you think you have.

Q: What should retailers do to ensure quality products on their shelves?

A: Every manufacturer is going to say they follow GMPs, so you have to ask tough questions. Are they buying whole botanicals? Are they buying close to the harvest date? If they’re using standardized powdered botanicals, do they retest their suppliers’ raw materials? Are they looking for residual solvents and other contaminants?

Somebody at the retail level needs to be educated about GMPs through trade shows or reading so they can ask manufacturers tough questions. And manufacturers should have someone, an herbalist or quality control person, who can respond to those tough questions quickly without having to look something up. They should know this stuff.

Retailers should also look for third-party certifications that go beyond GMPs. Nothing really substitutes for having third-party certification. If the manufacturer has a third-party company come in and audit and independently verify the raw materials, that’s important. For example, we’re NSF GMP certified [an independent third-party verification of GMP compliance], we’re kosher certified, we’re organic certified, even [over-the-counter] drug registered. This all goes beyond the FDA’s supplement GMPs and really does ensure quality.  

Q: What measures can manufacturers take to ensure quality raw materials?

A: The best approach is to buy whole, easily identified botanicals that can be tracked from farm to bottle. We contract directly with growers, so I have a chain of custody where I track ingredients back to the soil. Unfortunately, we’re the minority.  

You have to learn to identify plants, and you can only do that if the plant is complete. If you get a whole gingko leaf, there’s nothing else that looks like a gingko leaf. However, even having the right materials isn’t a guarantee of quality. You could get a whole gingko leaf from China that’s brown, or you could get a hand-harvested gingko leaf in season with a high flavonoid content. The latter is a whole lot more therapeutically effective, but both meet GMPs. Manufacturers need to make sure that the crop is from the most recent harvest and was harvested correctly and dried correctly to ensure efficacy.

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