The organic sector continues to grow and diversify, according to a consumer report from Schaumburg, Ill.-based market research company SPINS. Organic sales are increasing in several categories, and shoppers are stocking up on an even broader variety of organic items, including sweeteners, refrigerated condiments and energy bars and gels.
1.1 percent: Increase in the number of households buying organic packaged fresh produce between 2009 and 2010
$27 billion: Estimated total sales of organic foods in all U.S. outlets in 2010, up 9 percent from 2009
34: Number of categories in which organic sales increased, including packaged fresh produce, soup, and yogurt and kefir
8.5 percent: Increase in sales of organic products in the natural channel between 2009 and 2010
$2 billion: Estimated total sales of organic non-food in all U.S. outlets in 2010, up 10 percent from 2009