5@5: PepsiCo sued over Naked Juice claims, marketing | Two former Microsoft employees take on food waste

Each day at 5 p.m. we collect the five top food and supplement headlines of the day, making it easy for you to catch up on today's most important natural products industry news.

October 5, 2016

2 Min Read
5@5: PepsiCo sued over Naked Juice claims, marketing | Two former Microsoft employees take on food waste

Lawsuit: PepsiCo's Naked Juice drinks mislead shoppers about ingredients, sugar content

A new class-action lawsuit accuses PepsiCo of misleading consumers about its line of Naked Juice drinks. The company's marketing and packaging puts healthy but not primary ingredients (like kale and beets) contained in the juice at the forefront, making it look healthier than it actually is, the lawsuit alleges. The lawsuit also mentions the on-package "no sugar added" claim, which the plaintiffs say misleads consumers into thinking the juice is low sugar, when in fact it is not. Read more at Consumerist...

 

This machine is turning food waste into organic produce

What do two former Microsoft employees have to do with food waste and soil health? They cofounded a biotech startup called WISErg and have developed a machine called Harvester that turns food scraps into nutrient-rich liquid. In a processing facility, that liquid is refined and turned into an organic fertilizer used by farmers across the country. "What we're really focused on is creating a nutrient solution that's going into the soil and helping the soil microbes," says CEO Larry LeSueur, who says the farmers using the fertilizer are seeing a 20 percent increase in crop yields. Read more at Munchies...

 

Are backyard gardens a weapon against climate change?

A new study published in Landscape and Urban Planning found that gardening, if done with certain vegetables and water, can have a positive impact on environmental output. However, gases emitted by composting can actually throw off the goal of reducing emissions. Read more at Modern Farmer...

 

This new restaurant takes a risk on meat alternatives—including new tomato tuna

The owner of Fresh&Co. in New York City has experimented with tempeh, the Beyond Meat burger and a variety of other meat alternatives, but now he's trying something really intriguing: a tomato sushi roll. Read more at Fast Company...

 

Small farmers need incentives as falling food prices hurt incomes - U.N.

Low food prices may seem good for consumers, but not for small-scale farmers who grow the food. One solution is to end agricultural export subsidies, says the director-general of the Food and Agriculture Organization. Read more at Thomson Reuters Foundation News...

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