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[email protected]: Shoppers, investors aren't buying what Big Food's selling | Blue Apron thinks outside the box

Each day at 5 p.m. we collect the five top food and supplement headlines of the day, making it easy for you to catch up on today's most important natural products industry news.

Food companies can’t figure out what Americans want to eat

Some updated stats on how much Big Food is struggling: Comparable sales for 10 big, publicly traded food companies analyzed by Credit Suisse have declined or stayed flat each of the last four years. According to Nielsen, unit sales of packaged products sold in center-store fell by 1.7 percent last year. And adding pressure is the fact that retailers are finding opportunities to boost margins and appeal to consumer tastes with private label products—from March 2017 to March 2018, sales of private label goods jumped 4.6 percent, according to Nielsen. Read more at The Wall Street Journal…

 

Blue Apron steps out of the box with an interactive pop-up shop

Building on its brick-and-mortar strategy that put its meal kits in Costco stores earlier this year, Blue Apron has set up a month-long pop-up shop in New York City. The shop will be open six days a week with a variety of the brand’s products available for purchase, as well as events like panel discussions and cooking classes. It’s planning similar pop-up shops in Seattle, Los Angeles and San Francisco, plus free outdoor movie nights in Austin, Dallas and Minneapolis. Read more at PSFK…

 

Private label becoming greater force in snack market

Store brand products have captured 10 percent of the snack market, according to market research firm IRI, as the total snack market grew 3.4 percent in the last year. Instead of value products driving the shift, it’s premium and organic snacks being purchased by millennials. Read more at Baking Business…

 

Study: Purpose now rivals cost, quality for attracting, retaining, engaging consumers

Nearly 80 percent of respondents in a survey of 1,000 American adults say they’re more loyal to and more likely to recommend companies that are purpose-driven. More than three-quarters said it’s no longer enough for companies to make money; they should be making a positive impact on the world, too. When it came to purchasing decisions, quality remained the No. 1 factor for these consumers, but cost and purpose followed closely behind. Read more at Sustainable Brands…

 

Why raw maguey sap is the sweet organic sugar substitute to try

This natural sweetener comes from the Salmiana Maguey cactus and, although it’s pricier than honey, is low in glycemic sugars and has prebiotics and probiotics. Read more at The Orange County Register...

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