Natural Foods Merchandiser

Action Alert: Donate Vitamins to Tsunami Survivors

Vitamin Angel Alliance is asking the natural products industry to donate adult and children?s vitamins to the victims of the Dec. 26 tsunamis in Southeast Asia. Vitamin Angel Alliance is a Santa Barbara, Calif.-based nonprofit organization that has been providing nutritional supplements to at-risk communities around the world since 1994.

Vitamin Angel Alliance, working in partnership with Direct Relief International, a disaster relief and medical assistance organization, is hoping the vitamin donations will help stave off starvation and lessen the likelihood of epidemics and disease. Their goal is to ship 20 million multiple vitamins to the affected areas.

?We?re now talking with medical personnel who are asking for liquid children?s multiple vitamins and children?s chewable multis to help the children who were affected by this disaster,? said Vitamin Angel Alliance President Howard B. Schiffer. ?Vitamin Angels knows what an impact basic nutrition can have and in a disaster relief situation, the importance is even more profound. We never get to choose when a natural disaster will strike. But we always get to choose how we will respond.?

To make a vitamin or cash donation, please visit

For additional charities making donations to the tsunami victims, please click here.

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